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About

Eva Munro Barnes

Eva is an entrepreneur, senior advisor, and executive coach who has spent over two decades helping leaders and their teams tackle their most pressing strategic, growth, and performance challenges. She built her career in global consulting firms before moving into senior leadership roles where she led strategy, people, culture, and client experience functions, experiences that shaped her belief that strong leadership systems are the engine behind organizational success.

Coaching

  • Senior Executives, Founders & C-Suite Leaders
  • Leadership Team Development & Alignment
  • Organizational Culture & Team Effectiveness
  • Executive Coaching grounded in strategy, behavior science, and real-world leadership demands

Specific Expertise

  • Guiding leaders through strategic clarity, team alignment, and transformational change
  • Elevating leadership behaviors to support scaling, performance, and trust
  • Designing and facilitating executive offsites and leadership journeys
  • Building high-performing organizations through people strategy & operating models
  • Founder & CEO coaching through growth, complexity, and personal sustainability

Education

  • Executive MBA, Global Energy Management & Corporate Sustainability — University of Calgary
  • Bachelor of Science (BSc), Neuropsychology & Business — McGill University
  • CPHR Designation — Chartered Professional in Human Resources

Industries

  • Industry agnostic

Career Highlights

  • Organizational Development Advisor at Metisphere, focused on psychological safety and leadership development
  • Managing Director at OPTIV Co., leading strategic initiatives and executive coaching
  • Founder & CEO of SLPWell, a science-backed sleep and wellness company
  • Chief Experience Officer & Head of People, Culture & Strategy at Grayhawk Wealth
  • Founder & Managing Partner of STRAAD, an advisory firm specializing in organizational effectiveness and change management
  • Management Consulting tenure at Accenture and EY, leading strategy, M&A, and organizational performance projects globally

Eva is an entrepreneur, senior advisor, and executive coach who has spent over two decades helping leaders and their teams tackle their most pressing strategic, growth, and performance challenges. She built her career in global consulting firms before moving into senior leadership roles where she led strategy, people, culture, and client experience functions, experiences that shaped her belief that strong leadership systems are the engine behind organizational success.

As Eva advanced through increasingly complex roles, she saw a familiar pattern emerge: leaders were carrying enormous responsibility while operating without the clarity, structure, or support they needed. Teams were working hard, but not always in alignment. Strategy existed, but execution felt inconsistent. She recognized that organizations thrive when leaders have a dependable operating system, and an environment that supports both high performance and personal sustainability.

Discovering the Metronomics operating system was a turning point. Eva has implemented it inside her own businesses and leadership teams, experiencing firsthand how its rigor, discipline, cadence, and balance could transform how organizations operate. She has since brought the system to clients across industries, watching leadership teams gain sharper focus, stronger accountability, and the confidence that comes from working within a clear, organized structure.

Today, Eva blends her leadership experience, strategic advisory background, and training in organizational psychology to coach senior executives across Canada and globally. Her approach integrates performance, clarity, and human sustainability. Her coaching is grounded in the belief that leaders operate at their best when both their systems and their wellbeing are aligned.

In addition to her coaching work, Eva is the Founder of SLPWell, where she brings a practical, science-informed perspective on sleep.

Eva lives in Nova Scotia with her family, spending as much time outdoors as possible. Whether on the trail, in the ocean, or in motion somewhere in between, she brings that same sense of grounded energy to the leaders and teams she supports. Eva works with CEOs, founders, and executive teams who are committed to growing with discipline, leading with purpose, and creating environments where people and performance can thrive.

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